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Google France SARL and Google Inc. v Louis Vuitton Malletier SA (C-236/08), also known as Google v Louis Vuitton was a landmark decision in which the European Court of Justice (ECJ) held that search engines operators such as Google do not themselves infringe trademark rights if they allow . See moreVuitton has the Community trademark 'Vuitton' as well as the French trademarks 'Louis Vuitton' and 'LV'. These are widely accepted for having a well-renowned reputation.In 2003, Vuitton . See more• Hyperlink See moreThe Court found that signs corresponding to trademarks were used in an internet referencing service through the usage of keywords, without . See more
Pierro Gode (vice-president at LVMH), considers that "This decision represents a critical step towards the clarification of the rules governing . See more
In summary, the violations alleged against Google arose as a result of the entry by internet users of their trade mark names into Google’s search engine, which trigerred the .In early 2003, Louis Vuitton, a manufacturer of luxury goods,14 dis-covered that Google displayed advertisements of websites selling imi-tation products when internet users entered Louis .28 Vuitton, which markets, in particular, luxury bags and other leather goods, is the proprietor of the Community trade mark ‘Vuitton’ and of the French national trade marks ‘Louis Vuitton’ and .
When consumers searched for term ‘Louis Vuitton’, this brought up advertisements for sites offering counterfeit versions of Louis Vuitton’s products. Claimant claimed that Google .
Judgment of the Court (Grand Chamber) of 23 March 2010 (reference for a preliminary ruling from the Cour de cassation — France) — Google France, Google, Inc. v Louis Vuitton Malletier (C .Google France and Google Inc. et al. v Louis Vuitton Malletier et al. Google has not infringed trade mark law by allowing advertisers to purchase keywords corresponding to their .Main proceedings. Judgment of the Court (Grand Chamber) of 23 March 2010. Google France SARL and Google Inc. v Louis Vuitton Malletier SA (C-236/08), Google France SARL v .Judgment of the Court (Grand Chamber) of 23 March 2010 (reference for a preliminary ruling from the Cour de cassation - France) - Google France, Google, Inc. v Louis Vuitton Malletier (C .
Joined Cases C-236/08, C-237/08 & C-238/08, Google France SARL v. Louis Vuitton Malletier SA. European Court of Justice Holds that Search Engines Do Not Infringe .Google France SARL and Google Inc. v Louis Vuitton Malletier SA (C-236/08), also known as Google v Louis Vuitton was a landmark decision in which the European Court of Justice (ECJ) held that search engines operators such as Google do not themselves infringe trademark rights if they allow advertisers to use a competitor's trademark as a keyword. In summary, the violations alleged against Google arose as a result of the entry by internet users of their trade mark names into Google’s search engine, which trigerred the display, under the heading ‘sponsored links’, of links to, In respect of Vuitton, sites offering imitation versions of Vuitton’s products, and in respect of .In early 2003, Louis Vuitton, a manufacturer of luxury goods,14 dis-covered that Google displayed advertisements of websites selling imi-tation products when internet users entered Louis Vuitton’s trade-marks as keywords.15 Louis Vuitton brought suit against Google in a French regional court, seeking a declaration that Google had infringed
28 Vuitton, which markets, in particular, luxury bags and other leather goods, is the proprietor of the Community trade mark ‘Vuitton’ and of the French national trade marks ‘Louis Vuitton’ and ‘LV’. It is common ground that those marks enjoy a certain reputation.
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When consumers searched for term ‘Louis Vuitton’, this brought up advertisements for sites offering counterfeit versions of Louis Vuitton’s products. Claimant claimed that Google had infringed its trade marks under Article 5 (1) (a) (identical marks and goods) by: Offering keywords that corresponded to Claimant’s trade marks.
Judgment of the Court (Grand Chamber) of 23 March 2010 (reference for a preliminary ruling from the Cour de cassation — France) — Google France, Google, Inc. v Louis Vuitton Malletier (C-236/08), Viaticum SA, Luteciel SARL (C-237/08), Centre national de recherche en relations humaines (CNRRH) SARL, Pierre-Alexis Thonet, Bruno Raboin, Tiger .
Google France and Google Inc. et al. v Louis Vuitton Malletier et al. Google has not infringed trade mark law by allowing advertisers to purchase keywords corresponding to their competitors’ trade marks
Main proceedings. Judgment of the Court (Grand Chamber) of 23 March 2010. Google France SARL and Google Inc. v Louis Vuitton Malletier SA (C-236/08), Google France SARL v Viaticum SA and Luteciel SARL (C-237/08) and Google France SARL v Centre national de recherche en relations humaines (CNRRH) SARL and Others (C-238/08).
Judgment of the Court (Grand Chamber) of 23 March 2010 (reference for a preliminary ruling from the Cour de cassation - France) - Google France, Google, Inc. v Louis Vuitton Malletier (C-236/08), Viaticum SA, Luteciel SARL (C-237/08), Centre national de recherche en relations humaines (CNRRH) SARL, Pierre-Alexis Thonet, Bruno Raboin, Tiger SARL . Joined Cases C-236/08, C-237/08 & C-238/08, Google France SARL v. Louis Vuitton Malletier SA. European Court of Justice Holds that Search Engines Do Not Infringe Trademarks. Comment on: 2010 ECJ EUR-Lex LEXIS 119 (Mar. 23, 2010)Google France SARL and Google Inc. v Louis Vuitton Malletier SA (C-236/08), also known as Google v Louis Vuitton was a landmark decision in which the European Court of Justice (ECJ) held that search engines operators such as Google do not themselves infringe trademark rights if they allow advertisers to use a competitor's trademark as a keyword. In summary, the violations alleged against Google arose as a result of the entry by internet users of their trade mark names into Google’s search engine, which trigerred the display, under the heading ‘sponsored links’, of links to, In respect of Vuitton, sites offering imitation versions of Vuitton’s products, and in respect of .
In early 2003, Louis Vuitton, a manufacturer of luxury goods,14 dis-covered that Google displayed advertisements of websites selling imi-tation products when internet users entered Louis Vuitton’s trade-marks as keywords.15 Louis Vuitton brought suit against Google in a French regional court, seeking a declaration that Google had infringed28 Vuitton, which markets, in particular, luxury bags and other leather goods, is the proprietor of the Community trade mark ‘Vuitton’ and of the French national trade marks ‘Louis Vuitton’ and ‘LV’. It is common ground that those marks enjoy a certain reputation.
When consumers searched for term ‘Louis Vuitton’, this brought up advertisements for sites offering counterfeit versions of Louis Vuitton’s products. Claimant claimed that Google had infringed its trade marks under Article 5 (1) (a) (identical marks and goods) by: Offering keywords that corresponded to Claimant’s trade marks.Judgment of the Court (Grand Chamber) of 23 March 2010 (reference for a preliminary ruling from the Cour de cassation — France) — Google France, Google, Inc. v Louis Vuitton Malletier (C-236/08), Viaticum SA, Luteciel SARL (C-237/08), Centre national de recherche en relations humaines (CNRRH) SARL, Pierre-Alexis Thonet, Bruno Raboin, Tiger .Google France and Google Inc. et al. v Louis Vuitton Malletier et al. Google has not infringed trade mark law by allowing advertisers to purchase keywords corresponding to their competitors’ trade marks
Main proceedings. Judgment of the Court (Grand Chamber) of 23 March 2010. Google France SARL and Google Inc. v Louis Vuitton Malletier SA (C-236/08), Google France SARL v Viaticum SA and Luteciel SARL (C-237/08) and Google France SARL v Centre national de recherche en relations humaines (CNRRH) SARL and Others (C-238/08).Judgment of the Court (Grand Chamber) of 23 March 2010 (reference for a preliminary ruling from the Cour de cassation - France) - Google France, Google, Inc. v Louis Vuitton Malletier (C-236/08), Viaticum SA, Luteciel SARL (C-237/08), Centre national de recherche en relations humaines (CNRRH) SARL, Pierre-Alexis Thonet, Bruno Raboin, Tiger SARL .
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